This Privacy Policy explains how Heywoodmagicmarket ("we", "us", or "our"), operating through heywoodmagicmarket.co.uk, collects, uses, and protects information obtained from visitors to our website. As the data controller for heywoodmagicmarket.co.uk, we are committed to handling your personal data responsibly, transparently, and in full compliance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018. By using our site, you acknowledge the practices described in this policy.
Information We Collect
Information You Provide
- Your name and email address if you contact us via our enquiry or feedback form
- Any comments, questions, or messages you send directly to the heywoodmagicmarket.co.uk team
- Preferences or subscription details if you opt in to receive updates or newsletters from us
Information Collected Automatically
- IP address and approximate geographic location (country/region level)
- Browser type, device type, and operating system
- Pages visited on heywoodmagicmarket.co.uk and time spent on each page
- Referring URLs showing how you arrived at our site
- Clickstream data, including links followed to third-party casino operators
- Cookie identifiers and session data as described in the section below
Cookies We Use
Heywoodmagicmarket.co.uk uses cookies and similar tracking technologies to ensure the website functions correctly, to analyse site performance, and to support our affiliate relationships with casino operators such as Boyle Casino. You can manage your cookie preferences at any time through your browser settings or our cookie consent tool.
| Cookie Type | Purpose | Retention |
|---|---|---|
| Essential | Enables core site functionality, security, and navigation on heywoodmagicmarket.co.uk | Session / up to 1 year |
| Analytics | Collects anonymised data on visitor behaviour to help us improve site content and performance | Up to 2 years |
| Affiliate / Marketing | Tracks referrals to partner casino operators and attributes conversions for commission purposes | 30–90 days |
| Preferences | Remembers user settings such as cookie consent choices and display preferences | Up to 1 year |
| Third-Party | Set by external providers (e.g. analytics platforms) when embedded tools are loaded on our pages | Varies by provider |
How We Use Your Data
- To deliver and maintain the heywoodmagicmarket.co.uk website and its casino review content
- To respond to enquiries or feedback submitted through our contact channels
- To analyse site traffic and user behaviour in order to improve the quality of our reviews and editorial content
- To track affiliate referrals to casino operators, including Boyle Casino, and manage our commercial partnerships
- To comply with legal obligations under UK law and applicable data protection regulations
- To detect, prevent, and address technical issues or fraudulent activity on our platform
Legal Bases for Processing
Heywoodmagicmarket.co.uk processes personal data in accordance with the UK GDPR. Where we use analytics or affiliate tracking cookies, we rely on your consent, which you provide through our cookie consent mechanism. For operational purposes — such as maintaining site security and responding to direct enquiries — we rely on our legitimate interests as a publisher and affiliate review platform, having determined that these interests are not overridden by your fundamental rights and freedoms. Where required by law, we also process data to fulfil legal obligations.
Third Parties & Affiliate Links
Heywoodmagicmarket.co.uk contains affiliate links to licensed casino operators, including Boyle Casino. When you click such a link, you will leave our site and be subject to the privacy policy of the destination operator. We may share anonymised referral data with affiliate networks and analytics providers (such as Google Analytics) solely to measure site performance and manage partnerships. We do not sell your personal information to third parties. Each third-party provider we work with is required to handle data in compliance with applicable data protection law.
Your Privacy Rights
- Right of Access: Request a copy of the personal data heywoodmagicmarket.co.uk holds about you
- Right to Rectification: Ask us to correct inaccurate or incomplete personal data
- Right to Erasure: Request deletion of your personal data where there is no lawful reason for continued processing
- Right to Data Portability: Receive your data in a structured, commonly used, machine-readable format
- Right to Object: Object to processing based on legitimate interests or for direct marketing purposes
- Right to Withdraw Consent: Withdraw previously given consent at any time without affecting prior processing
To exercise any of these rights, please contact us using the details in the section below. We will respond within 30 days in accordance with UK GDPR requirements. You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.
Data Security & Retention
Heywoodmagicmarket.co.uk implements appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, or disclosure. These include secure server configurations and restricted internal access to personal information. We retain personal data only for as long as is necessary to fulfil the purposes for which it was collected or to comply with legal requirements. Contact form submissions are typically retained for no longer than 12 months unless an ongoing matter requires longer retention.
Contact
If you have any questions, concerns, or requests relating to this Privacy Policy or the way heywoodmagicmarket.co.uk handles your personal data, please contact our team by email at [email protected]. We aim to acknowledge all privacy-related enquiries within five business days and to resolve them fully within 30 days. This policy was last reviewed and updated in 2026 and may be amended periodically to reflect changes in law or our data practices.